Lahore (April, 18). Uber, the technology platform that helps people get a ride at the push of a button inked a Memorandum of Understanding (MoU) with the Punjab Information Technology Board (PITB) as a way to promote the effective use of technology across the city. The MoU, the first of its kind was signed by the Chairman PITB Dr. Umar Saif & Senior International Launcher Mr. Loic Amado at Arfa Software Technology Park here on Wednesday.
Dr. Umar Saif said that “Uber delivers a high quality service globally and the PITB is proud that Uber is partnering with them to bring a reliable transportation option to Punjab.The technology company has been operational in Lahore for just over a month, making Pakistan Uber’s 69th country. The MoU is the first of collaboration to be taking place, and will be part of a long term program for both organisations. Uber is committed to developing technology to bring additional safety, and convenience for Lahorites, in addition to creating more economic opportunities for individuals and small and medium enterprises.”
Mr. Loic Amado emphasized that “Uber is transforming urban mobility for thousands of citizens by introducing a safe, reliable and and affordable way to move around the city. The flexibility, entrepreneurial opportunity and earning potential of Uber’s innovative technology has an equally transitional impact on the livelihoods of driver partners and their families. Uber recently announced a $250 million investment in the Middle East and North Africa (MENA) region and Pakistan with a large portion of the investment will be going to expansion across Pakistan, in addition to building out a larger team and wider network of drivers.
PTIB & Uber have a similar long term vision for how technology can enable safety, reliability and economic opportunity and build the smart cities of the future. We believe the MoU is an outstanding example of what can be achieved when the private sector and civil society work together with the best interest of the local communities at heart.”
The head of Uber in Pakistan Mr. Zohair Yusafi said “Uber is evolving the way the world moves. By seamlessly connecting riders to drivers through our apps, we make cities more accessible, opening up more possibilities for riders and more business for our partner drivers and transport operators. Uber’s rapidly expanding global presence continues to bring people and their cities closer and is currently providing service in over 65 countries. It is already in Alexandria, Amman,Bahrain Beirut, Cairo, Casablanca, Dammam, Dubai, Abu Dhabi Doha, Jeddah, Istanbul, Lahore Riyadh and the Eastern Province with plans for expansion across the Middle East. To request a ride, users must download the free application for Android, iPhone, Windows Phone, Blackberry 7, or sign up at uber.com/app. For more information one can visit: www.uber.com/cities.”